Meet the team behind The Caven 2.0 - PUMA CATch up

The Caven, a silhouette inspired by 1980s basketball, has been a well-known regular for PUMA in the past years. Now, the Caven 2.0 will be launched! But what is the challenge to redesign an icon? And how much of a designers personality flows into it? We had the chance to chat with parts of the team who created the Caven 2.0 and get to the bottom of these questions!

Meet the team behind The Caven 2.0 - PUMA CATch up

PUMA CAVEN 2.0 LOGOBSESSION SNEAKERS

PUMA for Boys

PEOPLE Archives - PUMA CATch up

PUMA Caven 2. 0 Men s Sneaker Your daily kick, reflecting streetwear cool with a basketball-inspired design, should be the Caven 2. 0 men s Sneaker from PUMA. With a faux leather upper featuring a perforated vamp, this lace-up Shoe has a stacked midsole and SoftFoam+ sockliner. The Rubber outsole provides traction and bounce. Synthetic upper Lace-up closure SoftFoam+ sockliner Elevated Rubber midsole Rubber outsole.

Puma Caven 2.0 Sneaker | Men's | White/Black | Size 8.5 | Sneakers

The Smash v2 L sneaker is the new interpretation of the PUMA Smash icon. The tennis inspired silhouette features a soft leather upper with an improved fit. The updated outsole offers a clean look and premium grip and durability.

Puma Smash V2 Men's Sneakers, Size: 11, White

PUMA Caven 2. 0 Men s Sneaker Your daily kick, reflecting streetwear cool with a basketball-inspired design, should be the Caven 2. 0 men s Sneaker from PUMA. With a faux leather upper featuring a perforated vamp, this lace-up Shoe has a stacked midsole and SoftFoam+ sockliner. The Rubber outsole provides traction and bounce. Synthetic upper Lace-up closure SoftFoam+ sockliner Elevated Rubber midsole Rubber outsole.

Puma Caven 2.0 10.5 Men's White

PUMA Caven 2. 0 Men s Sneaker Your daily kick, reflecting streetwear cool with a basketball-inspired design, should be the Caven 2. 0 men s Sneaker from PUMA. With a faux leather upper featuring a perforated vamp, this lace-up Shoe has a stacked midsole and SoftFoam+ sockliner. The Rubber outsole provides traction and bounce. Synthetic upper Lace-up closure SoftFoam+ sockliner Elevated Rubber midsole Rubber outsole.

Puma Caven 2.0 Vtg Sneaker | Men's | White | Size 11 | Sneakers

Sneaker brand marketing 2.0 involves NFC tags and gaming partnerships - Glossy

Meet the team behind The Caven 2.0 - PUMA CATch up