Stanley cups: the psychology behind the internet's latest obsession

#StanleyTumbler has over 1 billion views on TikTok, with Stanley raking in $750 million in revenue in 2023. How did these colourful cups become so coveted?

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Stanley cup

30 Trendy TikTok Products That Make Great Holiday Gifts

gotta collect them all, right? 🤷🏼‍♀️😂👏🏻 #stanleycup #stanley #obs

Foldable Table, Inflatable Kayak & Reusable Zip Ties

Stanley cups: the psychology behind the internet's latest obsession

This Coveted Tumbler Is The Latest Reusable Obsession

The Psychology Behind Why People Are Obsessed With Getting The New Stanley Cup

The Stanley obsession is real. #stanleycup #stanley #rosequartzswirl #

Everyone Is Still Obsessed With Giant Stanley Cups

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How Stanley, the Thermos for Tough Guys, Became the TikTok Obsession of Millennial Women

The Stanley Cup Obsession is Disturbing

How Stanley, the Thermos for Tough Guys, Became the TikTok Obsession of Millennial Women