Beverage company PepsiCo has unveiled new branding for soft drink 7Up, which aims to reinforce the uplifting nature of the brand.
New Get Up, Same 7UP: Will 7UP's first rebrand in seven years pay off? - Marketing Beat
Pepsi's 7UP rebrand is rather gorgeous
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Agency Masala on Instagram: @pepsico gave the freshest rebrand to @7up with a punchy UPlifting design. 🤩 The canny new packaging looks a lot more exciting than before. 💯 The 7UP rebranding
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Looking back at Sprite's refreshing redesign from 2022, by Sjors Roelofs